The name "Show Me's" is not intended to be a double entendre, but a tribute to Missouri, says Ron Cote, the president of the chain of eateries.
Missouri's nickname, the "Show Me State," is on the state's license plates. Cote said his father-in-law suggested that as the name for the business, and his wife designed the logo.
Asked if the restaurant's name referred to the servers' uniforms of shorts and T-shirts, Cote said, "Y'all are giving us too much credit."
The chain, which has been in the St. Louis metro area since 1990, bills itself on its Web site as offering customers "a laid-back Florida beach experience." Cotes is a Florida native.